How to Promote Chrome Extension

In this article, we will learn how to promote your Chrome Extension and get more users.

Create a Landing Page

Create a landing page for your Chrome Extension. The landing page should include the following:

• A brief description of your Chrome Extension
• Screenshots of your Chrome Extension
• A download button to install the Chrome Extension
• Feedback from users

Submit to Chrome Web Store

Submit your Chrome Extension to the Chrome Web Store. The Chrome Web Store is the official store for Chrome Extensions and is the best place to reach users.

Add Description

Add a detailed description of your Chrome Extension in the Chrome Web Store. The description should include the following:

• Description should contain keywords that users might search for in the Chrome Web Store
• The length of the description should be between 2000-4000 characters
• Features of your Chrome Extension
• What your Chrome Extension does
• How it works
• Who it is for
• Why users should install it
• Q/A section

Add Title & Description in manifest.json

The requirements for the title and description in the manifest file:

• Title should be less than 45 characters
• Description should be less than 132 characters
• The title and description should be clear and concise

{
    "name": "My Chrome Extension",
    "description": "This is a description of my Chrome Extension."
}

Add Icons and Screenshots

Add Store Icon

The requirements for this icon:

• 128x128 pixels
• PNG or JPEG format

Here you could download png icons for free:

• https://www.freepik.com/
• https://www.flaticon.com/

Add Screenshots

The requirements for these screenshots:

• 1280x800 pixels
• PNG or JPEG format
• At least one screenshot is required
• Up to 8 screenshots can be added

Add Small Promo Tile

The requirements for this tile:

• 440x280 pixels
• PNG or JPEG format
• This tile is displayed in the Chrome Web Store search results

Add App Icons in the Code

The requirements for this icon:

• 48x48 pixels
• PNG or JPEG format
• In the manifest file add the following icons:

icons: {
    "16": "src/assets/icons/icon16.png",
    "48": "src/assets/icons/icon48.png",
    "128": "src/assets/icons/icon128.png"
}

Add Official URL

Add an official URL for your Chrome Extension. This URL should be the landing page for your Chrome Extension.